It has been described as an alternative to Adobe InDesign, due to its primary focus on desktop publishing workflows for both printed and online media, including common features from this industry, such as master pages, OpenType support, linked text frames, and end-to-end support for the CMYK color model. Affinity Publisher serves as a successor to Serif's own PagePlus software, which the company discontinued in August 2017 to focus on the Affinity product range.